The closing line

The objective for any sports bettor is to beat the closing line of the sharpest odds bookmakers

Successful sports bettors do not win every bet they place, but they bet knowing that they have a positive edge or expected value (+EV) on each bet they place. As results even out and converge to their probability a greater profit will be made on the winning bets than losses made on losing bets

Sharp closing lines (odds) are offered by sharp bookmakers’, soft closing lines (odds) are offered by soft bookmakers, the difference between these lines creates expected value (+EV). Meaning that if a sports bettor bets at higher odds than the closing line of the sharpest bookmakers a +EV outcome and profits are assured. Inversely if a bettor bets at lower odds than the closing line of the sharpest bookmakers a -EV outcome and losses are assured